JACK LONDON AQUATIC CENTER NAMES NEW EXECUTIVE DIRECTOR
    May 11, 2009

    OAKLAND, Calif. – Jack London Aquatic Center, Inc. (www.jlac.org) welcomed today Kenneth
    (“Kenny”) Purser as its new Executive Director. With more than 15 years of experience in outdoor
    leadership and urban education, Mr. Purser will drive JLAC’s future efforts to inspire the diverse
    communities of Oakland to experience their Estuary waterfront.  He will lead JLAC’s efforts in
    sponsoring water-based recreational activities, education programs, and competitions on the
    Estuary along with hosting community events.

    Purser joins JLAC from Expeditionary Learning Schools Outward Bound, where he was a Regional
    Director. He was responsible for growing Expeditionary Learning programs in California through
    building relationships with school districts and school leaders around the state, and through
    effective marketing, fundraising, and financial management.

    “Kenny Purser brings to JLAC a great record of success creating innovative programming to help
    growing youth organizations realize their full potential.  He will have an excellent foundation to build
    upon as he works with JLAC’s Board, staff and our stakeholders – including Oakland’s Department
    of Parks and Recreation and the Oakland Unified School District – to broaden and deepen JLAC’s
    positive impact throughout the Oakland community. Kenny is a visionary leader and great team
    builder. I welcome him to JLAC and look forward to his success,” said Wil Hobbs, Board President.

    Robert Kidd, JLAC’s co-founder, former Board President and its Interim Executive Director for the
    past eight months added “Kenny has demonstrated a commitment not only to serving Oakland’s
    youth, but also to working with adults through our rapidly-growing Masters Women’s Rowing
    Program, corporate team-building activities and expanded services for the nearby condominium and
    apartment communities. We are excited about expanding our reach with these key stakeholders.”

    Collaborating effectively with Oakland’s Office of Parks and Recreation and the Oakland Unified
    School District is an important part of the JLAC post, and Purser’s leadership experience at the
    intersection of outdoor leadership and school administration is expected to help JLAC to build on its
    successes to date. Prior to joining Expeditionary Learning Schools Outward Bound, Kenny was the
    founding Principal of Metropolitan Arts and Tech High School in San Francisco.  He also served as the
    Dean of Students at Berkeley High School and as the After-School Coordinator at the Martin Luther
    King, Jr. Middle School in Berkeley. Earlier in his career he was a science and math teacher and an
    Outward Bound Instructor.

    “I have long held the desire to have all citizens, particularly young people, experience nature and
    hopefully learn to love it. I have always managed to expose all of my students to nature while they
    were in my charge. Being the Executive Director of JLAC enables me both to follow this passion of
    mine and to expose greater numbers of people of all ages to the natural and beautiful world of the
    Oakland Estuary,” said Purser.  

    Purser has a Master of Arts in School Administration from The University of California, Berkeley; a
    Master of Arts in Science Education from New York University; and a Bachelor of Science in
    Biomedical Sciences from Auburn University. He is credentialed in Biology and Chemistry in California
    and New York and in School Administration in California. He also has been trained in facilitative
    leadership by Interaction Associates in Cambridge, Massachusetts. Purser lives in Oakland with his
    wife and two children.

    About Jack London Aquatic Center, Inc.  (JLAC)
    JLAC, Inc. is a 501(c) (3) non-profit organization whose mission is to inspire the diverse communities
    of Oakland, especially youth, to experience their Estuary waterfront for the purposes of recreation,
    education and competition. Through its rowing, kayaking and dragon boating programs, JLAC is the
    leading urban boating program in the United States that addresses diversity-related issues
    including cost, transportation and water safety. Its affordable Community Room hosts scores of
    events each year for families as well as for community, corporate, government and educational
    organizations. Visit www.jlac.org for more information, or call 510-208-6060.

    # # #

    CONTACT:                                                
    Wil Hobbs, President of the Board                        
    Jack London Aquatic Center, Inc.
    Phone:  (510) 208-6060
    Email:  wil.hobbs@jlac.org
About Us    l    Services    l    Fees    l    Resources    l    News
About Us        Services        Fees        Resources        News